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Some Things That Software Developers Must Pay Close Attention to Satisfy Each of Their Current Clients

Becoming familiar with some new concepts being utilized in the software industry is the first thing that you have to do if you want to be giving some advice to owners of software firms compared with other kinds of businesses. With the several topics, the most crucial will be software licensing along with its technicalities that affect such a particular area of development and sales. Even so, beyond due diligence and legalities, there are countless other things that software companies must take a closer look for them to ensure sales increase.

In the current market, if you say increasing your profits what this implies is that you have to make more sales as well as be able to charge more for the product that you have because of its value to your clients. Nevertheless, one should take note of the fact that a number of software marketers and developers fail to build their already loyal clients and just think about getting more and more potential clients. There are some that utilize referral systems so that their users will be given incentive when they share their software. Nonetheless, the most effective method in ensuring brand awareness until today is have clients who are genuinely satisfied. With all of these mentioned things, the following are some things that you should take note of if you want to continuously satisfy your clients and have them review your software positively and recommend it.

1) Utilize software escrow so the source code that you have is safe

Software developers are having a hard time deciding if they should be providing each of their clients with their own source code or not. The major problem that developers get to encounter when their source code is given to their clients is the probability of it being posted online. During this situation, it only takes a short time for other software developers to be looking at your source code, locating it, and then finding ways to modify it. All of this could happen to you in just a snap of a finger. You will no doubt be very surprised at the fact that you have a lot of competitors already when they are just the ones who are cloning your software either for email subscription or for free.

Well, that is actually the worst that can happen to you; nonetheless, that is something that is very possible and the same outcomes have been happening recently. In the same line of thought, licensees are becoming concerned as well because they want to still be continually using their application or program even if developers will no longer be giving them updates. Fortunately, online software escrow services have already emerged that can help you reach a compromise with your dilemma. You just have to remember to go for high quality services that have proven time and again to be reliable.

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